No one warns you that caring has a price. They tell you the opposite, in fact — that if you do what you love you'll never work a day in your life, that passion is its own reward, that the lucky few who get paid to make things have
There is a kind of ambition that makes you good, and a kind that makes you miserable, and for most of my life I could not tell them apart. They feel identical from the inside. Both wake you up early. Both keep you at the desk after everyone's
design
Most people think design is the part you can see. The logo. The layout. The color that finally feels right. The typeface, the spacing, the polish. And because that's the visible part, it's the part everyone feels entitled to have an opinion about — the client who